by Norman Hamel, Director of Sales Operations - Sedo.com
We're often asked for advice on how to sell more domains names more quickly on Sedo. As a follow-up to last month's feature article, "Sedo's 10 for '10," we’ve outlined the best way you can build up more sales. Did you know that Sedo has the world’s largest partner network, with over 50 partners globally, making it easy to sell domains with the right mix? Follow these 5 simple steps to take advantage of our global network, and watch your sales results grow!
1. List all of your domain names for sale on Sedo! How does it work for you?
- Your names are promoted on Sedo’s marketplace AND through our SedoMLS Basic network of more than 50 partners all around the world!
- You list with the market leader in global domain sales, this gets you access to our global audience of buyers – exposure that is unmatched in our industry.
- Sedo's sales volume has been over $20 Million per quarter for the last five quarters.
Listing names for sale is free, and Sedo's commissions are the lowest in the market! Some competitors charge higher commission fees, but offer smaller partner networks.
2. Price all of your domain names with fixed prices! How does it work for you?
- End user buyers prefer not to negotiate; they would rather select the name they want and pay in as few steps as possible.
- A good number of our sales network partners only display fixed price inventory to their buyers.
- Fixed price listings have outperformed any other listing type at Sedo. While only 10% of our inventory was listed for sale with a fixed price last year, 25% of all sales have been a result of a fixed pricing.
- We have helped numerous large portfolio holders price their names and we have seen sales results double or triple after applying fixed prices to their accounts.
Not sure which price to set? Order an appraisal, use our free price suggestion tool in the Domain Management section of your Sedo account, or contact your dedicated account manager. We're happy to help you price your names.
3. Park all of your unused names with Sedo! How does it work for you?
- 40% of all successful sales at Sedo are a direct result of an end user clicking on the "for sale" link on your Sedo parking page.
- Our new search makes traffic data available as a search criterion; if you don't park, your domains will not show traffic statistics and may appear less desirable than another name that has traffic.
Don't give up the free promotion of your domains through your own traffic, and don’t miss out on 40% of your potential additional sales. Parking is simple! Add the domain(s) to your Sedo account and change the name server (DNS) settings in your registrar account to ns1.sedoparking.com and ns2.sedoparking.com.
4. Promote your domains with Featured Listings! How does it work for you?
- With the recent updates to our search your name will show up at the top of relevant searches performed on our marketplace. It's like a sponsored search listing!
- We rotate your names through a box on our homepage and our market activity page. You get amazing additional exposure for your names for one low price.
- Promote a domain and that offer page can link to your entire portfolio. The more domains you promote, the more visibility you’ll get for all of your domains listed on Sedo.
To order a featured listing today, simply go to Sedo.com > Sell Domains > Promote Domains, and select a featured listing option for your domains.
5. Upgrade your sales listing to SedoMLS Premium (BETA for SedoPro clients only). How does it work for you?
- A SedoMLS Premium listing earns your domains the greatest exposure possible. It also provides you with a hassle free instant transfer process that gets your money to you more quickly (a great strategy to maximize sales before the end of the tax year!).
- SedoMLS Premium listings give you access to millions of additional end user searches performed on all of our global SedoMLS Premium partner sites.
This product is currently available to SedoPro clients only, but will be open to everyone in the future. Your names need to be fixed priced to qualify. SedoPro clients: Contact your account manager for further details on how to get your names included. Take these steps today to greatly improve your opportunities to sell. List all your domains names with us, fixed price them, park them, and promote them through featured and SedoMLS Premium listings. Stay tuned next month for even more information about fixed pricing to help you make the switch.